Hawks: shots on goal

Much has been said of the Hawks being a precision kicking team of recent times.  They certainly have a power packed forward line so I was not surprised to see the dramatic increase in their shots on goal in recent times (even taking into account two new teams in the competition).  But what did surprise me is the consistency of the average points per shot on goal (not including the out of bounds but including rushed).

Accuracy on goal is not only a Buddy issue but surely precision kicking in general play should also translate into an significant or noticeable average points per shot on goal?  But a cursory examination of other teams shows the same scatter.

Something to analyse when my tipping percentage is way too low to be competitive later in the season??